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The E-Commerce Pocketbook
A pocketful of tips and techniques to...

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The E-Commerce Pocketbook

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A pocketful of tips and techniques to help you set-up, manage and promote and E-Commerce channel to best advantage.

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The E-Commerce Pocketbook
A pocketful of tips and techniques to help you set-up, manage and promote and E-Commerce channel to best advantage.
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Dimensions (cm) :	12(H) x 15.5(W) x 0.6(D) x 0.1kg
ISBN :	9788173141133
Author :	Will Rowan
Publisher :	Research Press
Type :	Paperback
Pages :	124

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This book sets out how to plan for working online, who should be involved, time, cost and quality issues, resources required and how to calculate cost and benefits.

It explains how to promote a company online, how to manage search engines to raise visibility and how to create trust online through security and data protection.